A number of airlines have been offering their frequent flyers elite status extensions in the past few weeks but I was particularly impressed with the innovative ideas Air Canada announced a couple of weeks ago...and now the airline is back with more good news for Altitude members.
Around the beginning of this month, American Airlines launched the best mileage sale I've ever seen the airline offer and I was sorely tempted to dive in and load up (I didn't). Now, just days after the last sale ended, American is back with another sale and I'm here to suggest you stay well away.
Avianca's LifeMiles loyalty program is probably only interesting to most readers in so much as it's currency is a useful one if you're looking to book good-value Star Alliance Premium cabin awards but, for the sake of completeness, I thought I'd briefly round up all the latest LifeMiles news that Avianca has announced.
Southwest has followed in the footsteps of Delta, United, and American Airlines by announcing status extensions for its frequent flyers as well as announcing companion pass extensions and new measures to help Rapid Rewards members improve their status this year.
Right now United is trying to bring in some cash by hawking discounted miles on the open market and it's trying to make the sale interesting by offering MileagePlus members a mystery deal. Newsflash - this a terrible, terrible sale.
It's already pretty clear which corporations will come out of this crisis looking better than others but it's also clear that some corporations are being given a very basic lesson in what it means to reap what you sow, and it will be interesting to see if they learn anything from this experience.
American Airlines has now joined Delta, United and Alaska Airlines in announcing status extensions for its elite members and, just like its competitors, American used the status extension announcement to reveal a few more moves that it's taking. From a customer perspective, some are good, some are bad and some are utterly pointless.
Shopping through online portals can be a great way to boost a loyalty account balance, to save some cash or to even prevent a loyalty balance from expiring and right now a number of the portals are offering a pretty good earnings rate for purchases made with Apple...although not all purchases will qualify.
In the past few weeks, we have seen a lot of the big airlines and hotel chains offering status extensions to members of their loyalty programs but we have also seen quite a few loyalty programs choosing a different path and, instead, choosing to take much shorter-term measures. This short-termism doesn't really make any sense to me but what makes even less sense is the argument that I've seen put forward to explain (or excuse) the moves being taken by the likes of British Airways and IHG Rewards.
Back in 2017 American Airlines and Alaska Airlines announced some significant negative changes to their partnership and it was only October last year that American Airlines removed Alaska Airlines from its list of award partners...but that was then and this is now.