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Hilton’s final big global promotion of 2024 was announced back in the middle of August but it didn’t go live until today. It runs through to 31 December 2024 and if you want to make sure you take part (or accidentally miss out on points), now would be a good time to register.
The promotion
Register (here) and earn 2,500 bonus points on every stay made between 3 September and 31 December 2024.
Key terms
- Offer valid for stays completed September 3, 2024 through December 31, 2024 (“promotion period”) at any hotel or resort within the Hilton Portfolio.
- Hilton Honors™ members must first register at HiltonHonors.com/PowerUp prior to completing a stay within the promotion period.
- Registered Hilton Honors members checking in before September 3, 2024, will receive Bonus Points for their stay if the stay is completed on or after September 3, 2024, and prior to or on December 31, 2024.
- Registered Hilton Honors members will earn 2,500 Bonus Points per eligible stay during the promotion period.
- There is no limit to the total amount of Bonus Points that may be earned during the promotion period with this offer.
- Bonus Points do not count toward elite tier qualification.
- Please allow six to eight weeks from the completion of your stay for Bonus Points to appear in your account.
- A ‘stay’ is defined as the total number of consecutive nights spent at the same hotel, whether or not a guest checks out and checks back in again.
- The offer is not valid for groups and cannot be combined with other select offers.
Full terms and conditions can be found on the promotion page.
Multiple short stays rewarded most
This is a promotion that rewards those who make multiple short stays rather than those who make a small number of long stays, so the nature of your travels will dictate just how lucrative this promotion is for you.
To give an arbitrary example, someone who makes three 3-night stays and a single 1-night stay (for 10 nights in total during the promotion period), would earn 10,000 bonus points in this promotion (4 stays @ 2,500 points each).
Someone who makes a single stay of 10 nights would earn just 2,500 bonus points (1 stay @ 2,500 points/stay).
If you want to maximize points earnings in this promotion you should look to break up any longer trips into multiple stays if possible.
I value Hilton Honors points at 0.4 cents/point so for me, this promotion is essentially offering a maximum rebate of $10 per stay and that’s not particularly exciting.
It’s better than nothing if you were already planning on staying with Hilton while the promotion is running, but it’s not going to be tempting enough to get anyone to move their business over to Hilton or to make new bookings.
Elite bonuses & credit card points make things better
On its own, this promotion doesn’t really impress, but once you start considering elite bonuses and the bonus points that will come your way if you pay for a stay with a Hilton co-branded credit card, the number of points that you can earn start to look more worthwhile.
At the higher end of the elite ladder, a Diamond elite member spending $600 on a stay at a full-service property and paying with a Hilton Honors American Express Aspire Card (the card that comes with Diamond elite status), could earn a total of 22,900 points from their stay:
- 6,000 base points (at 10 points/dollar).
- 6,000 elite points (100% bonus for being a top-tier elite).
- 8,400 points from their credit card (14 points/dollar).
- 2,500 bonus points from the promotion.
A little lower down the elite ladder, a mid-tier Gold member spending $600 on their stay at a full-service property and choosing to pay with a card_name (which gifts cardholders Gold elite status), would earn 20,500 points from their stay:
- 6,000 base points (at 10 points/dollar)
- 4,800 elite points (80% bonus for holding Gold elite status)
- 7,200 points from their credit card (12 points/dollar)
- 2,500 bonus points from the promotion.
Continuing to use my earlier valuation of 0.4 cents/points, these points totals represent effective rebates of between $82 and $92.
That’s not a bad effective rebate considering Diamond elite status and Gold elite status aren’t particularly hard to come by if you have access to US-issued credit cards.
Note: All information about the Hilton Honors American Express Aspire Card has been collected independently by Traveling For Miles. The Hilton Honors American Express Aspire Card is not currently available through Traveling For Miles.
Bottom line
Whether or not you think you’ll be staying at a Hilton property in the last four months of 2024, you should be registering for this promotion.
Plans change and you never know when you’ll find yourself unexpectedly at a Hilton property and it would be a shame to leave a stack of points on the table just because you didn’t take a few seconds to register in advance of your stay.
Overall, this isn’t a promotion that’s likely to change anyone’s plans, but it is one in which it should be easy to pick up a few easy bonus points to go alongside the points you’ll earn from elite status and Hilton’s co-branded credit cards.
