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Hyatt got into the all-inclusive resort business when it bought Apple Leisure Group for $2.7 billion back in November 2021 and just recently, it showed its commitment to expand on that purchase when it announced that it would open 5 new all-inclusive properties in Bulgaria over the next two years.
Today, that expansion continues with the news that Hyatt will open the Dreams Madeira Resort Spa & Marina in Portugal in 2024.
Here’s what we currently know about this new property (it’s not much):
It will be located on the Portuguese island of Porto Santo in Madeira and so will be closer to Morrocco than mainland Portugal.
Hyatt’s press release talks about the property opening “once renovations are complete” so it sounds like an existing property has been taken over and will be converted into an all-inclusive Dreams Resort.
The new Dreams resort will offer guests access to “over 10 al la carte restaurants”, seven bars, an on-site water park, a spa, a private beach, a marina, “extensive adults-only areas”, and “reserved spaces for guests looking for an even more elevated experience”.
The property will be made up of 366 guestrooms which will range from standard hotel-style rooms to luxury villas.
These are the renderings that Hyatt has provided.
As with most all-inclusive resorts, Dreams Madeira Resort Spa & Marina will offer daily activities, nightly entertainment as well as dedicated programs and areas for kids of varying ages (e.g. an Explorer’s Club for smaller kids and a ‘Core Zone’ for teens).
Hyatt says that all of its Dreams resort offer “Unlimited-Luxury where everything is included” and that means that guests can expect the following to be included in what they pay:
- Limitless access to gourmet à la carte dining options without reservations required
- Unlimited international and domestic top-shelf spirits
- Unlimited natural fruit juices and soft drinks
- 24-hour room and concierge services
- Pool and beach wait service
- Daily refreshed minibar with soft drinks, juice, bottled water and beer
- Daily maid service
- Endless daytime activities and live nightly entertainment
- Theme parties, oceanfront bars and entertainment venues
- No wristbands required
- All taxes and gratuities*
- Complimentary Wi-Fi
*Dear Americans, please don’t ruin this by assuming that further gratuities are required. Not all counties treat people in the hospitality industry as badly as we do here in the US so there is no reason to export our ridiculous tipping culture to where it is not needed.
European all-inclusive properties are joining the World of Hyatt
Hyatt currently has 43 all-inclusive resorts in Europe (41 in Spain and 2 in Greece) but unlike its all-inclusive resorts in Mexico, the Caribbean, Central America, and South America, these European resorts are not yet part of the World of Hyatt program.
That’s about to change.
Hyatt has confirmed that these resorts are expected to be part of the World of Hyatt “by the end of the year”.
We don’t yet know what categories each of these properties will be assigned so we don’t know how many points each property will cost, but the charts above (click or tap to view) should give you some idea of how many points Hyatt’s all-inclusive properties can cost.
Bottom line
Hyatt has announced that it will open the 366-room Dreams Madeira Resort Spa & Marina on the Portuguese island of Porto Santo in 2024 and it has also confirmed that its current European all-inclusive properties will be joining the World of Hyatt program by the end of this year.
