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At the end of August 2018 Hyatt announced that it had purchased the Exhale wellness brand to go alongside its 2107 purchase of Mirval Group and, in October 2018, Hyatt integrated Exhale into the World of Hyatt loyalty program.
Since the 4th quarter of 2018 World of Hyatt (WoH) members have been able to earn and redeem Hyatt points at 18 participating Exhale locations across the US/Caribbean, Hyatt credit card holders have been able to earn bonus points at Exhale locations and Hyatt elite status holders have had access to select benefits too – if you’re a fan of Exhale and a World of Hyatt member things have been looking good.
With the new year now well underway Hyatt and Exhale have launched a promotion which is offering World of Hyatt members the opportunity to earn up to 8,384 Hyatt points through the Exhale brand and, as 5,000 of those points come just from taking out an annual membership, you don’t have to be a spa devotee and a Hyatt Globalist member to earn a nice cache of points.
What Is Exhale?
Exhale is a fitness/wellness brand which has multiple locations across the US and the Caribbean offering fitness classes and spa experiences.
Exhale also offers “Exhale on Demand” which is a web-based wellness program offering various classes/lessons via videos posted online.
Participating Exhale Locations
- Exhale Atlanta
- Exhale Atlantic City
- Exhale Back Bay
- Exhale Bal Harbour
- Exhale Battery Wharf
- Exhale Bridgehampton
- Exhale Central Park South
- Exhale Chicago
- Exhale Dallas
- Exhale Downtown Miami
- Exhale Gramercy
- Exhale Flatiron
- Exhale Santa Monica
- Exhale South Beach
- Exhale Stamford
- Exhale Upper East Side
- Exhale 45P (private location)
- Exhale Manhattan House (private location)
Exhale Bermuda and Centurion lounge locations do not participate. Private locations allow only residents of those locations to earn points and there are no redemption opportunities at private locations.
Earning Hyatt Points With Exhale
- All WoH members earn 10 points for every eligible dollar spent at participating Exhale locations
- WoH elite members earn the same points bonuses as they do at hotels:
- Discoverist – 10% bonus
- Explorist – 20% bonus
- Globalist – 30% bonus
- Hyatt credit card holders earn 3 points/dollar spent with Exhale (this card is no longer open to applications)
- World of Hyatt credit card holders earn 4 points/dollar spent with Exhale
The Promotion
Right now Hyatt and Exhale are offering the following bonuses for a limited time:
- 500 Bonus Points for each monthly subscription between January 7 and March 24, 2019
- 5,000 Bonus Points for a yearly subscription purchased between January 7 and March 24, 2019
These points are in addition to the points WoH members can already earn.
The Math
Monthly Exhale on Demand subscriptions cost $19 while an annual subscription costs $199 and anyone looking to maximise their points earning should be focusing on the annual membership.
At the bottom end of the earnings spectrum will be those who don’t have either of the Hyatt credit cards and don’t have Hyatt elite status – their earnings will look like this:
- 10 points/dollar on the annual subscription = 1990 points
- 5,000 bonus points for purchasing an annual subscription = 5000 points
Total = 6,990 points
At the top end of the earnings spectrum will be Hyatt Globalist members who hold the World of Hyatt credit card – their earnings will look like this:
- 10 points/dollar on the annual subscription = 1990 points
- 3 points/dollar Globalist bonus (30%) = 597 points
- 4 points/dollar from the World of Hyatt credit card = 796 points
- 5,000 bonus points for purchasing an annual subscription = 5000 points
Total = 8,383 points
I value Hyatt points at 1.4 cents each so this promotion offers an effective rebate of between $98 and $117 when you take out an annual Exhale on Demand membership….which isn’t bad at all if you’re a fan of Exhale.
Bottom Line
As this is generally the time of year where people say they’re going to make an extra effort to be healthy it’s clever of Hyatt & Exhale to offer up a promotion like this one….and I think it’s pretty good.
One of the big issues with Exhale is that it has a very limited number of locations so it’s not accessible to a lot of people…but there’s no such issue with Exhale on Demand – you can access that from anywhere you have internet access.
I’m not about to suggest that this promotion is a reason to take out an Exhale on Demand subscription if you haven’t already thought about exploring your fitness/wellness options (because it isn’t) but, if you have been thinking about getting fit, taking up yoga or seeing if mindfulness is for you then this promotion could offer you a very ice bonus to get started.
